Nespresso re-elects Omnicom PR Group (OPRG) for Corporate and Brand Communications

Nespresso has chosen Omnicom PR Group (OPRG) again as its Corporate and Brand communications advisory agency for the Dutch market. The long-standing Brand PR partnership is being extended to include Corporate Communications. This integrated approach will contribute to the visibility of Nespresso, as well as the sustainability initiatives that are highly important to the B Corp™-certified company.

OPRG already has an eight-year track record with Nespresso, in the areas of Brand PR and Influencer Marketing.

Rozemarijn Dolman-Plante, Head of Marketing Communications & Media at Nespresso Netherlands: “We were looking for an agency that not only offers an integrated strategic approach but also can propose creative and inspiring PR ideas. And we succeeded. OPRG stood out because of their professionalism, seniority, and expertise in both Brand PR and Corporate communications.”

Rosalinde van de Wall, Managing Director of OPRG Netherlands, adds: “As communication consultants, our strength and enjoyment come from long-term partnerships with our clients. We are incredibly proud of our strong relationship with Nespresso: a wonderful sustainable company for which we have been handling communications for many years. We are proud that we can now advise them not only on their Brand PR but also on Nespresso’s Corporate communications. Our strength as a strategic communications advisory agency for our clients lies in that combination.”

Nespresso is one of the largest coffee brands in the Netherlands and places great importance on ESG and sustainability. OPRG looks forward to using its expertise in integrated PR to further strengthen the reputation of the B Corp™-certified company with tailored, consistent, and impactful PR activities.